Privacy Policy

Effective date: July 6, 2021

This Privacy Policy details the privacy practices of 222 Spirits Company LLC, its affiliates and subsidiaries (“Calirosa”, “we”, “us”, or “our”). Please read below and learn how Calirosa collects, uses and shares your information through our website at and any other website where this Privacy Policy is posted or referenced (collectively, the “Site”), and your choices and rights regarding that information. If you have questions about this Privacy Policy you can contact us at
By accessing or using the Site, you confirm that you have read, understand and acknowledge the terms of this Privacy Policy, and agree to our Terms of Use. This Privacy Policy is not a contract and does not create any legal rights or obligations.

This Privacy Policy Covers The Following:

What information do we collect and how do we collect it?
How do we use your information?
Who do we share your information with?
Third-party links and services
Transfers of personal information to the United States
Storage of your information
Your rights and choices
Individuals under 21
Changes to this privacy policy
Questions and contact information

Section 1: What information do we collect and how do we collect it?

We collect information you voluntarily provide, as well as information that your computer, mobile phone, tablet, console or other device (collectively, “Device”) or browser provides automatically. We may also collect information from other sources, such as vendors or business partners. We use cookies to make the Site perform better for you. You can opt out of the use of cookies, but if you do, some features of the Site will not work correctly. Keep reading to learn more.

Information you provide via the Site. When you interact with our Site, we, or our service providers (acting on our behalf), collect “Personal Information” (which is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with an individual or household) that you provide to us, such as your first and last name and email address. We may also collect content you make available through social media accounts or memberships with third parties.

We collect this information when you:

  • Inquire about our Site; or
  • Sign up for email updates or to receive our newsletter and/or advertisements.

Information we Collect Automatically. When you browse our Site, we also automatically receive your computer’s internet protocol (IP) address as well as other information that helps us learn about your browser and operating system (“Usage Information”). Usage information includes your Device type, your unique Device identifier, your location, and the type of browser software and operating system you are using.

We, and/or our third party service providers, use “cookies” (data files placed on a Device when it is used to visit our Site) and other identifiers to collect Usage Information, for security purposes, to enable you to use the Site, to allow you to share content via social media when you are logged in to a particular platform, and to deliver relevant advertising to you.

For example, we use a tool called “Google Analytics” to collect information about use of this Site. Google Analytics collects information such as how often users visit this Site, what pages they visit, and what other Sites they visited prior to coming to this Site. We use the information we get from Google Analytics to improve this Site. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit this site, the cookie cannot be used by anyone but Google. To opt-out of Google Analytics, please use Google’s opt-out tool:

To learn how to reduce the number of cookies you receive, or delete cookies that have already been installed in your browser’s cookie folder, please refer to your browser’s help menu or other instructions related to your browser.

The Site may also contain “web beacons” or clear GIFs, or similar technologies, which are small pieces of code placed on a web page or in an email, to monitor the behavior and collect data about the visitors viewing a web page or email. For example, web beacons may be used to count the users who visit a web page or to deliver a cookie to the browser of a visitor viewing that page. Web beacons may also be used to provide information on the effectiveness of our email campaigns (e.g., open rates, clicks, forwards, etc.).

If you access the Site via a mobile app, we use additional identifiers, such as the advertising ID provided by Apple or Android, for similar purposes.

Currently the Site is not designed to respond to “Do Not Track” signals sent from your browser.

Section 2: How do we use your information?

We use your information for the purposes described in this Policy or disclosed at the time of collection or with your consent, including for the following purposes:

  • Provide or analyze your use of the Site and its contents, products, programs, and services.
  • Fulfill your requests and any other purpose for which you provide it.
  • Send information about promotions, offerings, and Site features.
  • Notify you when Site updates are available, and of changes to any products or services we offer or provide through it.
  • Provide, develop, maintain, personalize, protect, and improve your experience and our offerings on the Site.
  • Estimate our audience size and usage patterns.
  • Store information about your preferences, allowing us to customize our Site according to your individual interests.
  • Recognize you when you use the Site.
  • Offer, market, and advertise products, programs, and services from us and our affiliates, business partners and select third parties that may be of interest to you.
  • Carry out our obligations and enforce our rights arising from any contracts entered into between you and us.
  • Detect, investigate and prevent activities on our Site that may violate our terms, could be fraudulent, violate copyright, or other rules or that may be otherwise illegal, to comply with legal requirements, and to protect our rights and the rights and safety of our users and others.

Section 3: Who do we share your information with?

Affiliates. Our affiliates jointly use the Personal Information for the purposes described in this Privacy Policy, where this is acceptable under applicable law.

Business Transfers. We will share your Personal Information if we are acquired by or enter into a merger with another company, or otherwise reorganize our business.

Third Party Service Providers. We share your Personal Information with service providers that we have engaged to perform business-related functions on our behalf. This includes service providers that: (a) conduct research and analytics; (b) create content; (c) provide customer, technical or operational support; (d) conduct or support marketing (such as email or advertising platforms); (e) host the Site; (f) maintain databases; (g) send or support online or mobile advertising; and (h) otherwise support or help us provide the Site.

With Third Parties, Where Necessary for Legal Reasons. We will transfer and disclose your Personal Information to third parties where we need to do so in order to conform to the requirements of the law or comply with legal process served upon us, to make sure you are complying with our Terms of Use or other applicable policies, to investigate possible fraud, or to help investigate or fix any security or technical issues relating to the Site.

Section 4: Third-party links and services

The Site and some of our email communications contain links to other sites that we are not responsible for. We do not control, recommend or endorse these other sites. These other sites may also collect Personal Information about you, and they may have their own privacy policies. We recommend that you review the privacy policy of any site that you access through the Site.

Section 5: Security

We have implemented reasonable technical and organizational measures designed to enhance the security of the Site. Unfortunately, the transmission of information via the Internet and mobile platforms is not completely secure. Although we take reasonable safeguards to protect your Personal Information, we cannot guarantee the security of your Personal Information. Any transmission of Personal Information via the Internet is at your own risk. We are not responsible for circumvention of any privacy settings or security measures we provide. The safety and security of your information also depends on you. Please do not send us your credit card number, social security number or other Personal Information via email.

Section 6: Transfers of personal information to the United States

Calirosa has its headquarters in the United States of America. Information we collect from you will be processed in the United States. The laws of the United States may not protect the privacy of your information at the same level as provided by the laws of your country. If you access the Site from outside of the United States, you understand, consent, and agree that we may transfer your Personal Information to the United States. We may also process, share, transfer and store Personal Information on servers located in countries other than the United States.

Section 7: Storage of your information

We will generally store your information until it is no longer necessary to provide services to you or until you ask us to delete it, whichever comes first; but there are some exceptions to this general rule. We will retain information to comply with the law, prevent fraud, collect fees, resolve disputes, troubleshoot problems, assist with investigations, enforce our agreements and take other actions permitted by law.

You can request deletion of your Personal Information at any time by contacting us using the contact details set out below.

Section 8: Your rights and choices

Marketing Communications. You can stop receiving promotional communications from us by following the opt-out instructions provided in any such communication you receive. You can also email

Ad Choices. We may work with third parties to present advertisements, and engage in data collection, reporting, site analytics, ad delivery and response measurement on our Site and on third party websites and applications over time. These third parties may use cookies, web beacons, pixels, and other similar technology to perform this activity. They may also obtain information about websites you visit, applications you use, and other information from across your browsers and devices in order to present advertising that may be tailored to your interests on and off our Site and across other platforms. This type of advertising is known as interest-based advertising.

For more information about interest-based advertising on your desktop or mobile browser, and your ability to opt out of this type of advertising by third parties, please visit the Network Advertising Initiative and/or the DAA Self-Regulatory Program for Online Behavioral Advertising. To learn more about interest-based advertising in mobile apps and how to opt out of this type of advertising by third parties, you can visit AppChoices. Please note that any opt-out choices you may exercise through these programs will only apply to interest-based advertising by the third parties you select but will still allow for collection of data for other purposes, such as analytics, research, and operations. You may also continue to receive advertising, but that advertising may be less relevant to your interests.

Section 9: Individuals under 21

This Site is intended for persons 21 years of age and older. We do not knowingly collect information from individuals under 21 years of age, children, or minors.

If you learn that your child has provided us with Personal Information without your consent, you may alert us at If we learn that we have collected any Personal Information from anyone under 21, we will promptly take steps to delete such information.

Section 10: Changes to this privacy policy

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the Site. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

Section 11: Questions and contact information

If you would like more information about our privacy practices, contact us at oil at 222 Spirits Company LLC, 10960 Wilshire Blvd., 405, Los Angeles, CA 90024.